“Free! Why $0.00 is the Future of Business”
Chris Anderson already created a big shock and buzz with his book “Long Tail”, about the new internet economy and its advantages/results for marketing and the economy in general. He’s back with a new book “Free! Why $0.00 is the Future of Business”. This phenomenon had been seen recently. Old video games have been given for free by their developpers. But beside these anecdotes… is it going to be the future? Of course pirates already made their own way. But then how could the companies also go for “free”…?
Advertisement
